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Good morning, Ross

Friday, November 14 · Harvest wrapped · Spring club run in 12 days

DTC revenue · Nov

$42,180

▲ 8% vs Oct

Club members

1,247

▲ 23 this month · churn 2.6%

Trade revenue · Nov

$18,940

▼ 4 accounts overdue to reorder

Tasting room · today

34

reservations · 6 seats left 2–4pm

Revenue by channel · last 6 months

● Consumer  ● Trade
Jun
Jul
Aug
Sep
Oct
Nov

Needs attention

9 club cards failed in pre-run check. Retry scheduled Thursday. Review
Chez Lucien hasn't reordered in 6 weeks. Last pour: 2023 Gamay. Draft follow-up
Heat hold: 3 shipments to BC paused for the weekend heat spike. See routes
Social studio: 2 drafted posts awaiting approval for ship week. Review

Recent orders

CustomerChannelItemsTotalStatus
Maren HollisClubSpring allocation ×6$212.00Shipped
Chez LucienTrade2023 Gamay ×24$486.00Invoiced
Walk-in · POSTasting room2024 Riesling ×3$81.00Paid
D. OkaforOnlineMixed case ×12$348.00Heat hold